But in order to make himself look as convincing as possible in the role, Zayn Malik was forced to entirely cover his vast array of tattoos.
A new video of the band preparing for the shoot shows make-up artists having to apply heavy make-up over Zayn's designs in order not to detract from his appearance as female office assistant Veronica.
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Getting them covered up: Zayn Malik sat
patiently whilst he waited for a make-up artist to cover up his tattoos
for One Direction's Best Song Ever video
Cover up: Zayn had his back tattoo spray painted over so that he could play a girl in One Direction's new video
In an exclusive from ITV breakfast show Daybreak, the star was filmed seated topless, exposing a plethora of intricately-designed tattoos across his chest, back and arms on July 29.
A make-up artist then, with a spray gun in hand, proceeded to spray a tan-coloured liquid on top of Zayn's bird tattoo at the top of his back.
By the end of the spray tan, which covered his torso, Zayn appeared far more tanned as viewers caught a sneak preview of the band's latest music video called Best Song Ever.
Feminine: Zayn dressed up in a wig and sexy secretary's outfit
A new look: Zayn enjoys larking around in the fun costume
Sultry: Zayn plays the sexy office assistant Veronica
Zayn, as Veronica, sported a wavy brunette mane, a fake bosom and a tight-fitting blue shirt.
Taking the role very seriously, he also wears sultry, heavy eye makeup, some sexy cat eye spectacles, gold earrings and a necklace.
In earlier images the star seemed to be loving his new look, pouting for the camera and gyrating his hips to the music.
Taking the role very seriously, he also wears sultry, heavy eye makeup, some sexy cat eye spectacles, gold earrings and a necklace.
In earlier images the star seemed to be loving his new look, pouting for the camera and gyrating his hips to the music.
Getting into character: Harry Styles showed how he can pull off the 'geek' look despite being known for his charming ways
Time to change: Harry putting on his shirt as he gets ready to film his scene
The star wore his hair gelled back into a retro style quiff which was a dramatic change from his trademark curls.
Looking a far cry from his usual cool and stylish self the 19-year-old is pulling an amusing wide grin while striking a pose.
Got the moves: Liam really got into character in front of a green screen on set
In fact the only aspect of his alter ego which easily identifies the pop star is his perfect white teeth, which are fully on display as he grins.
Liam Payne wears a tennis outfit complete with blonde wig and pink headband in the video, joking about his look: 'Gutted I left that headband on settttt.’
Niall Horan has been transformed into an Alan Sugar type businessman for the video, with rubber prosthetics, a false beard and a sober pin-stripe suit.
The fresh-faced teen looked old enough to be someone’s granddad by the time professional make-up artists were done with him, and he wasted no time in getting down to business by roaring orders down a very eighties looking telephone.
Unrecognisable: Baby-faced Niall looked unrecognisable in his old man attire
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